The French Riviera: the leading destination for international buyers

Our partner Green-Acres has just unveiled its first “Vive la France 2025” report, a unique observatory dedicated to understanding the motivations and trends of foreign buyers in France. Drawing on official notarial data and user insights from the platform, the study reveals a clear trend: the French Riviera remains the number one destination for international property buyers.

In 2024, despite a general slowdown in the French market, international buyers continued to invest, driven by a quest for lifestyle, climate, and authenticity. Among them, Italians, Americans, and Germans are the most active nationalities on the Riviera, confirming the region’s enduring appeal for its Mediterranean beauty, vibrant culture, and lasting real estate value.

With higher purchasing power and emotionally driven choices, these buyers are turning towards exceptional properties, from contemporary seaside villas to Provençal mas and elegant bastides, perfectly reflecting the French art de vivre.

To guide this discerning clientele in their search for excellence, our Côte d’Azur Sotheby’s International Realty offices, from Saint-Tropez to Cannes, Nice and Saint-Jean-Cap-Ferrat, offer bespoke service and unmatched expertise in luxury real estate.

Explore our properties and experience the excellence of Sotheby’s International Realty on the French Riviera.

Read the e-book from Green Acres.